**Location**: Remote
**Compensation:** $500-750 per month (based on experience)
**About Us:**
We are a growing topical and supplement skincare brand with a strong presence on Amazon and Shopify. We are looking for an experienced, creative, and detail-oriented Email Marketing Specialist to help us grow our email list, optimize campaigns, and drive sales through engaging, high-converting emails and SMS marketing.
**Position Overview:**
As our Klaviyo Email Marketing Specialist, you will be responsible for crafting compelling email campaigns that educate our audience, sell our products, and engage our customers. You will work closely with our team to ensure our email and SMS strategies are optimized to generate 30% of our sales. This is a fantastic opportunity to join a successful company with great products and leadership and make a real impact.
**Key Responsibilities:**
* Build and grow our email list using Klaviyo and SMS strategies.
* Design and write high-converting email campaigns that drive sales.
* Optimize email flows and campaigns for maximum engagement and conversion.
* Develop SMS marketing strategies to complement email efforts.
* Analyze performance metrics and make data-driven improvements.
* Collaborate with our team to ensure seamless communication and campaign alignment.
* Ensure timely execution of campaigns, meeting deadlines consistently.
**Requirements:**
* Proven experience with Klaviyo and eCommerce email marketing.
* Strong skills in email design and copywriting (must be able to write in clear, compelling English).
* Experience building and optimizing email flows, including automations and segmentation.
* Ability to work within Slack for communication and project management.
* A team player who is invested in the growth of the business and can meet deadlines reliably.
* Detail-oriented and self-motivated.
**Why Join Us?**
* Opportunity to work with a successful and growing company with high-quality products.
* A supportive and collaborative team environment.
* Chance to make a real impact by growing our email marketing channel to generate 30% of sales.
**Test Project:**
Thank you for your interest in the Klaviyo eCommerce Email Marketing Specialist position. Please complete the following tasks to help us evaluate your skills and approach to email marketing:
### **Task 1: Pop-Up Offer for List Building**
1. Visit our website: [
2. Suggest a pop-up offer that would encourage visitors to opt into our email list.
* Please provide the text and any key details you would include in the offer.
* Explain why you think this offer would be effective in building our email list.
### **Task 2: New Product Launch Email Campaign**
1. Choose one of our skin creams on the website and pretend it is a new product launch.
2. For this new product, create a fake email campaign by providing the following (you don't need to design anything just provide the copy ideas):
a) The link to the product page you selected.
b) Subject line of the email:
* Please explain why you think this subject line would be effective for this campaign.
c) Email content:
* What key points would you include in the email to drive excitement and sales for the new product?
* Explain how each part of the email will help drive sales (e.g., urgency, benefits, social proof, etc.).
Submission Instructions:
* Please submit your response via email to janelle@janellepage.com with the subject line:
"**Puriya Email Marketing Application"** by 10 am MST November 28th.
* Interviews for qualifying candidates will take place on November 29th and 30th via zoom.
* The new hire will start work on December 2, 2024.
We look forward to reviewing your work and potentially welcoming you to our team!
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